Global Television appoints Television & Commercial Director20-Feb-2012
Global Television today announced the appointment of Soames Treffry to the newly-created role, Director of Television and Commercial.
Mr Treffry will head Global's client service, sales and new business initiatives, including a focus on expanding the range of services Global offers customers.
Mr Treffry brings extensive client-side television production and senior management experience to his new role.
He spent 16 years with FOX Sports, most recently as Director of the FOX Sports channels group. His earlier roles at FOX included Director of Specialist Channels, encompassing FOX Sports News channel and FUEL TV, and Channel Manager of the How To Channel.
Global Television CEO Keith Andrews said: “Our industry is rapidly evolving as new broadcast channels launch and distribution platforms proliferate.
"With Soames' lengthy experience on the client-side, he keenly understands the need for smart, cost-effective broadcast technical solutions which free our customers to concentrate on their primary business of captivating audiences.
"He will be a terrific addition to the Global team as we expand our range of services and enhance value throughout the production chain."
Mr Treffry said: "I'm really excited to be joining the customer-focussed Global team. When you've got the industry's best gear and people - as Global does - we can achieve amazing outcomes for clients.
"We are in the entertainment business and we want to be not just service providers but partners in achieving better ratings, revenues, results and economies for our customers."
Mr Treffry reports to Mr Andrews and takes up his new role with Global today, February 20th.